Kreta was created as a refreshing ice cream brand focused on natural, preservative-free products inspired by Greek yogurt. The concept was to create a space that felt like a small piece of Mykonos in Latin America, bringing a Mediterranean feel into the brand experience.

I designed the store murals, character style, and supporting visual elements, working with the color palette proposed by the owners. The goal was to create a playful and cohesive visual language that extended the brand beyond the product and into the physical space.